Settings like location targeting and negative keywords generally don’t change from campaign to campaign, so you can copy/paste a lot of that information over when you’re testing out new campaigns. This can save a lot of time if you’re managing multiple accounts for the same company. With Bing Ads Editor 11.0 you can now make all the bulk edits you want while other accounts are downloading.Ĭopy Paste Across Accounts – There is also now an option now for Copy/Pasting keywords and campaigns across accounts. In the previous version you could only download one account at a time and the editor wouldn’t let you do anything else until the download completed. Support for Managing Multiple Accounts – This update is great news for Search Engine Management agencies like Digital Reach Agency. It gets very tedious trying to upload image ads one at a time in-browser, but thankfully the Bing Ads Editor allows you to upload all of your image ads at once. Instead of starting from scratch you can just copy a current campaign and tweak it to suit your needs.Įasily Upload Multiple Image Ads – Both Bing and Google accept a number of different image sizes for their Display Networks, so if you want to cover all of your bases you’ll want to make around 10 sizes of the same ad for each promotion. This can save huge amounts of time if you’re looking to test out new campaigns that are similar to pre-existing campaigns. Keywords, campaigns, adgroups, even the entire account. Using the editor allows you to make all of the changes you want offline and then post your work once you’re sure everything is in order.Ĭopy/Paste – The editor allows you to copy and paste pretty much whatever you want. Make Changes Offline – Any change you make within the Bing Ads browser are immediately posted live, which is oftentimes not ideal if you’re creating new campaigns or doing a big wave of changes all at once. Its Free – The Bing Ads Editor doesn’t cost a dime, and can be downloaded here. In this blog we’ll be covering all of the changes to the Bing Ads Editor, as well as reviewing a few of the main reasons to use the Bing Ads Editor instead of making all of your changes online. Bing Ads has a similar program called the Bing Ads Editor that was updated to version 11.0 earlier this month. It’s a free desktop program that makes AdWords account management significantly quicker and easier than trying to make all of your edits in-browser. If you’ve ever run ads on Google AdWords you may have encountered the Google AdWords Editor.
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